Hello!
I’m Mayukh.
I design products that feel obvious once you use them.
MSc in Digital & Interaction Design, Politecnico di Milano. Previously Publicis Sapient and Ustraa.
WHAT I'VE SHIPPED
Translating interaction design into business metrics.
€4.7M to €8.0M
revenue growth during my
time leading the design team
500K+ app installs
40% reduction in design rework through structured critique process
30% more engagement
in Social Media over 2 years while leading over 50 digital campaign launches
HOW I WORK
Research as
risk reduction
A user interview takes two hours. Redesigning a flow after launch takes two weeks.
Guide
BEHAVIOR
Micro-animations and motion studies, that guide behavior, prevent errors and make interactions memorable.
predictable &
SCALABLE systems
A component that needs its author to explain it isn't finished yet.
automate the
predictable
Integrating AI tools into daily workflow to test prototypes and variant explorations.
LIFE OUTSIDE THE CANVAS
Lego photoshoots that take longer than they should.
Propagating succulents that mostly survive.
CONTACT
Let's build experiences that move.